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Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and Paul and Yakov and

Fashion Production Management and Sourcing for Brands

We help fashion companies build collections — from material sourcing and sample development to production management, quality control and delivery of finished goods across Europe, China and the CIS.

From idea to finished product — we set up the structure, select suppliers and lead the process through to final shipment.

24+
Clients
30 000+
Units of premium product manufactured
14
Years of experience
500+
Patterns and models developed

What we do

Production management

We work as an external product & production office for fashion brands: we build the collection, source materials, find the right factories, manage samples, control the bulk run and take the product through to delivery.

PRODUCT DEVELOPMENT Collection design, assortment matrix, product structure, categories, size range and technical logic.

SOURCING Selection of fabrics, yarns, trims, packaging, finishes and special technologies to match the target price and quality.

FACTORY NETWORK Sourcing and onboarding factories in China, Italy, Portugal, Turkey and the CIS for the specific product category.

SAMPLING Sample development, factory comments, fit and construction control, materials and pre-production samples.

BULK PRODUCTION Bulk production management: timelines, pricing, materials, size range, packaging and factory communication.

QC & LOGISTICS Quality control, measurements, finishing, packaging, documentation and final delivery support.

Corporate Gifts

We create premium corporate gifts and branded products that look like part of the brand, not standard merch. We work with companies, developers, hotels, restaurants, clubs, cultural projects and private clients — from idea and product to packaging, production and delivery.

GIFT CONCEPT We develop the gift concept around the occasion, audience, budget and the brand's visual language.

PRODUCT SELECTION We select categories: apparel, accessories, leather goods, home, lifestyle products, gift sets, packaging and limited editions.

BRANDING Embroidery, print, jacquard, embossing, debossing, engraving, woven labels, leather patches, custom trims and personalization.

MATERIALS & SOURCING We source materials, ready-made products, factories and suppliers to match the required quality, timelines and volume.

PACKAGING SYSTEM We create packaging: boxes, bags, tissue paper, ribbons, cards, sleeves, labels and the full gift experience.

PRODUCTION & DELIVERY We manage samples, production, MOQ, timelines, quality control, assembly, packaging and final delivery.

Brand & Commercial Support

Brand, commercial and spatial projects around fashion production. We help fashion and lifestyle brands shape the world around the product — from concept and visual language to wholesale tools, websites, campaigns, packaging and retail spaces.

Brand & Concept Brand concept, creative direction, moodboard, collection narrative, visual references, tone of voice, product positioning.

Wholesale & Commercial Tools Line sheet, buyer deck, wholesale offer, price architecture, collection structure, showroom preparation, retail partner materials.

Graphic Design & Web Website structure, landing pages, lookbooks, catalogues, brand presentations, packaging graphics, labels and tags, sales materials.

Marketing & Communications Marketing strategy, launch plan, campaign structure, content direction, press materials, communication strategy, market positioning.

Retail & Spatial Concepts Retail concepts, showroom design, pop-up spaces, visual merchandising, interior direction, furniture sourcing, spatial brand experience.

How we work

01
Product brief
We define the product, target segment, quantities, price range, materials, references and technical requirements.
02
Planning
We build the collection structure, development calendar, supplier strategy and production route.
03
Sourcing
We source fabrics, yarns, trims, hardware, factories and special techniques based on the product and price target.
04
Sampling
We manage sample development, fittings, comments, corrections and approvals.
05
Production
We negotiate costs, prepare the order, control the timeline and manage communication with factories.
06
Quality control
We review materials, construction, measurements, finishing, packaging and production consistency.
07
Delivery
We support documents, logistics, packing requirements and final handover.
08
Aftersales
We analyse sell-through, gather feedback, review production performance and identify improvements for the next cycle.

Clients / Projects

SASHAVERSE — фото 1
SASHAVERSE — фото 2
SASHAVERSE — фото 3
SASHAVERSE — фото 4
SASHAVERSE — фото 5
SASHAVERSE — фото 6
SASHAVERSE — фото 7

SASHAVERSE

Full operational and production management for Sashaverse — from rebranding and e-commerce to material sourcing and production chain building.

Scope

Rebranding strategy and storytelling

Website building and e-commerce maintenance

Full cycle business operational management

Wholesale strategy implementation and sales to over 30 stores in Russia and CIS

Full cycle material sourcing and logistics management

Category
Knitwear, Outerwear, Accessories
Region
Russia, CIS, Japan, Italy, France
Format
Full-cycle
Lobby Moscow — фото 1
Lobby Moscow — фото 2
Lobby Moscow — фото 3

Lobby Moscow

A collaboration between the creative director and blogger Kate Tabakova and artist Pavel Kharatyan within the Lobby Art Concierge platform, as well as a knitwear drop in collaboration with artist Galina Smirnskaya.

Scope

Production management

Silk scarf collection drop production with unique prints (90 handprinted units)

Sourcing and manufacturing of packaging, hangtags and printed materials

Yarn and local production sourcing for the knitwear drop

Hangtags, labels and POS design and production

Category
Silk Scarves, Knitwear, Packaging
Region
Russia
Format
Project-based
WOS — фото 1
WOS — фото 2
WOS — фото 3

WOS

Full-cycle knitwear and fur collection development and production for Walk Of Shame by Andrey Artyomov — from material sourcing to logistics and certification.

Scope

Knitwear collection development and production for Walk Of Shame by Andrey Artyomov

Material and yarn sourcing

Machine knitting facility coordination in Italy

Outerwear collection development and production

Artisanal fur collection development and production

Logistics coordination

Customs clearance

Product certification

Category
Knitwear, Outerwear, Fur
Region
Italy, Russia
Format
Full-cycle
12 Storeez — фото 1
12 Storeez — фото 2
12 Storeez — фото 3
12 Storeez — фото 4
12 Storeez — фото 5
12 Storeez — фото 6

12 Storeez

Yarn, fabric and leather accessories sourcing in Italy, as well as fashion campaign production support for 12 Storeez.

Scope

Yarn and fabric sourcing in Italy

Leather accessories sourcing

Fashion campaign production

Fashion shoot production management

Category
Knitwear, Leather Accessories
Region
Italy
Format
Project-based
Vtoroy Mekhovoy — фото 1
Vtoroy Mekhovoy — фото 2
Vtoroy Mekhovoy — фото 3

Vtoroy Mekhovoy

Rebranding and full production support for Vtoroy Mekhovoy — from website development and creative direction to building production chains and participation in Milan Fashion Week.

Scope

Rebranding and new visual identity development

Website development and coding

Creative direction and content production

Building production chains: manufacturing in Russia, sourcing hardware from Japan, Italy, France

Export of collections to leading concept stores worldwide

Category
Fur, Hardware
Region
Russia, Japan, Italy, France
Format
Full-cycle
A.W.A.K.E. — фото 1
A.W.A.K.E. — фото 2

A.W.A.K.E.

Full-cycle footwear production for A.W.A.K.E. — from concept to serial launch, executed in Italy and Portugal.

Scope

Orchestrating footwear production at A.W.A.K.E., from concept to launch

Bulk production management

Category
Footwear
Region
Italy, Portugal
Format
Project-based
Lead
Andrey Zhakevich
Pangaia — фото 1
Pangaia — фото 2
Pangaia — фото 3

Pangaia

Full-cycle sustainable footwear and accessories production for Pangaia — from actualizing the biodegradable sneaker concept to a network of eco-friendly material suppliers.

Scope

Actualization of the biodegradable sneaker concept

Orchestrating footwear production at Pangaia, from concept to launch

Sustainable and biodegradable material sourcing for accessories

Diversifying offerings into headwear and accessories

Building a robust supplier network for eco-friendly materials

Category
Footwear, Accessories
Region
Italy, Portugal
Format
Project-based
Lead
Andrey Zhakevich
Paul & Yakov — фото 1
Paul & Yakov — фото 2
Paul & Yakov — фото 3

Paul & Yakov

Paul & Yakov's own fashion brand — full-cycle collection development, rebranding and international market positioning, from Paris and Milan Fashion Weeks to export into leading concept stores worldwide.

Scope

Rebranding strategy and storytelling

Participation in Tomorrow London Ltd. for 2 years (AKA a Y-Combinator in the fashion world)

Building production chains: manufacturing in Russia and the EU, sourcing hardware from Japan, Italy and France

Knitwear and down-filled collection production

Participation in Fashion Weeks in Paris and Milan (every winter season from 2014 to 2019)

Export of collections to leading concept stores worldwide: 10 Corso Como Milan, 10 Corso Como Seoul, Rare Market Seoul, United Arrows Tokyo, Stream Milano, Super Milano, Doshaburi, Secret Location Vancouver, Ayin Osaka, as well as TSUM, LEFORM, TSVETNOY in Russia

Features in international publications such as Vogue USA, Harper's Bazaar Arabia, Elle UK, Glamour UK, Tatler UK, Vogue ITALIA, WALLPAPER, WWD, and others.

Category
Knitwear, Outerwear
Region
Russia, EU
Format
Full-cycle
Owners
Petr Polyakov, Yuri Polyakov
Alexander Terekhov — фото 1
Alexander Terekhov — фото 2
Alexander Terekhov — фото 3

Alexander Terekhov

Full-cycle knitwear, outerwear and fur development and production for Alexander Terekhov, including the turnkey launch of the SASHAVERSE brand on this production base.

Scope

Full turnkey launch of the SASHAVERSE brand on Alexander Terekhov's production base

Knitwear collection development and production

Material sourcing

Combining hand embroidery and machine knitting in Italy

Outerwear collection development and production

Artisanal fur collection development and production

Category
Knitwear, Outerwear, Fur
Region
Italy, Russia
Format
Full-cycle
Also under
Rusmoda
OFFRET — фото 1
OFFRET — фото 2
OFFRET — фото 3
OFFRET — фото 4
OFFRET — фото 5
OFFRET — фото 6
OFFRET — фото 7
OFFRET — фото 8
OFFRET — фото 9
OFFRET — фото 10
OFFRET — фото 11
OFFRET — фото 12
OFFRET — фото 13
OFFRET — фото 14
OFFRET — фото 15
OFFRET — фото 16
OFFRET — фото 17
OFFRET — фото 18

OFFRET

Full-cycle production management for OFFRET — from design development and pattern making to international payments, logistics and wholesale sales.

Scope

Full-cycle production management

Design development and team assembly for product development

Pattern making and technical documentation

Material sourcing across international markets

International payments and logistics

Wholesale sales and distribution

End-to-end operational management

Category
Apparel
Region
International
Format
Full-cycle
PRESENT & SIMPLE — фото 1
PRESENT & SIMPLE — фото 2
PRESENT & SIMPLE — фото 3
PRESENT & SIMPLE — фото 4
PRESENT & SIMPLE — фото 5
PRESENT & SIMPLE — фото 6

PRESENT & SIMPLE

A capsule project for PRESENT & SIMPLE — complex knitwear production, an Italian-made denim line and proprietary hardware.

Scope

Capsule project: development of complex knitwear pieces

Denim line made in Italy

Development of proprietary brass hardware with silver galvanic coating

Logistics and international payments

Category
Knitwear, Denim
Region
Italy
Format
Project-based
LEVEL 44 — фото 1
LEVEL 44 — фото 2
LEVEL 44 — фото 3
LEVEL 44 — фото 4
LEVEL 44 — фото 5
LEVEL 44 — фото 6
LEVEL 44 — фото 7
LEVEL 44 — фото 8
LEVEL 44 — фото 9
LEVEL 44 — фото 10
LEVEL 44 — фото 11
LEVEL 44 — фото 12
LEVEL 44 — фото 13
LEVEL 44 — фото 14
LEVEL 44 — фото 15
LEVEL 44 — фото 16
LEVEL 44 — фото 17
LEVEL 44 — фото 18
LEVEL 44 — фото 19
LEVEL 44 — фото 20
LEVEL 44 — фото 21

LEVEL 44

Full-cycle production management for LEVEL 44 — from design development and pattern making to international payments, logistics and wholesale sales.

Scope

Full-cycle production management

Design development and team assembly for product development

Pattern making and technical documentation

Material sourcing across international markets

International payments and logistics

Wholesale sales and distribution

End-to-end operational management

Category
Apparel
Region
International
Format
Full-cycle
NAKED SHOULDERS — фото 1
NAKED SHOULDERS — фото 2
NAKED SHOULDERS — фото 3
NAKED SHOULDERS — фото 4
NAKED SHOULDERS — фото 5
NAKED SHOULDERS — фото 6
NAKED SHOULDERS — фото 7

NAKED SHOULDERS

Premium imported material sourcing and Russia-based production for NAKED SHOULDERS, including wholesale strategy and distribution.

Scope

Material sourcing: premium imported fabrics and yarns

Production made in Russia using high-quality imported materials

Wholesale strategy and distribution

Category
Apparel
Region
Russia
Format
Project-based
ГОША РУБЧИНСКИЙ — фото 1
ГОША РУБЧИНСКИЙ — фото 2
ГОША РУБЧИНСКИЙ — фото 3
ГОША РУБЧИНСКИЙ — фото 4
ГОША РУБЧИНСКИЙ — фото 5
ГОША РУБЧИНСКИЙ — фото 6
ГОША РУБЧИНСКИЙ — фото 7
ГОША РУБЧИНСКИЙ — фото 8

ГОША РУБЧИНСКИЙ

Full production support for the iconic Russian label Gosha Rubchinskiy — from building the design team and pattern development to quality control and wholesale entry into Korea, Japan, China and the Middle East.

Scope

Full-cycle production management

Design development and team assembly

Pattern making and design team coordination

Material sourcing and production compliance audits

Building wholesale partnerships across Korea, Japan, China and the Middle East

Category
Apparel
Region
Korea, Japan, China, Middle East
Format
Full-cycle
LESYA NEBO — фото 1
LESYA NEBO — фото 2
LESYA NEBO — фото 3
LESYA NEBO — фото 4

LESYA NEBO

Premium fabric sourcing and Russia-based production for LESYA NEBO, including a down jacket line.

Scope

Material sourcing: premium imported fabrics

Production made in Russia using high-quality imported materials

Down jacket line and other garment categories development and production

Category
Outerwear
Region
Russia
Format
Project-based
PLANTA ROSA — фото 1
PLANTA ROSA — фото 2
PLANTA ROSA — фото 3
PLANTA ROSA — фото 4
PLANTA ROSA — фото 5
PLANTA ROSA — фото 6
PLANTA ROSA — фото 7
PLANTA ROSA — фото 8
PLANTA ROSA — фото 9
PLANTA ROSA — фото 10
PLANTA ROSA — фото 11
PLANTA ROSA — фото 12

PLANTA ROSA

High-volume cap and denim production for PLANTA ROSA — material sourcing in Japan and Italy, full project management.

Scope

Material sourcing for large-volume production

High-volume cap production

Denim development made in Japan and Italy

Development and production of additional product categories

Full project management

Category
Caps, Denim
Region
Japan, Italy
Format
Full-cycle
RG DEVELOPMENT — фото 1
RG DEVELOPMENT — фото 2

RG DEVELOPMENT

Development and production of a premium cashmere plaid collection for RG Development corporate gifting.

Scope

Development and production of a premium cashmere plaid collection for corporate gifting

Category
Cashmere Plaids
Format
Project-based
LEFFERS — фото 1
LEFFERS — фото 2
LEFFERS — фото 3
LEFFERS — фото 4
LEFFERS — фото 5
LEFFERS — фото 6
LEFFERS — фото 7

LEFFERS

Full project management for LEFFERS — cashmere plaids, Italian-made denim, silk scarves and packaging.

Scope

Cashmere plaid development and production

Denim line made in Italy

Silk scarf collection

Packaging design and production

Full project management across all product categories

Category
Blankets, Denim, Scarves
Region
Italy
Format
Full-cycle

PATISSON

Full brand-building and production project for PATISSON — from visual identity and storytelling to production sourcing across Japan, Italy, India, Portugal and China.

Scope

Branding and building visual identity

Storytelling and brand concept

Website coding and design

Fabric sourcing in Japan and sustainable yarns in Italy

Pattern development

Hand embroidery design in India

Sustainable production sourcing in India & Portugal

Custom print design

Packaging design and production in China

Category
Branding, Apparel
Region
Japan, Italy, India, Portugal, China
Format
Full-cycle

SOSHIOTSUKI

Fabric sourcing for SOSHIOTSUKI — factory selection in China with material delivery to Japan, including quality control and logistics.

Scope

Fabric sourcing: factory selection in China with delivery to Japan

Quality assessment and material certification

Logistics coordination between China and Japan

Category
Fabrics
Region
China, Japan
Format
Project-based

MONOTYPE LTD

Search and selection of distribution clients in Korea and Japan for MONOTYPE LTD — from outreach to potential partners to closing agreements.

Scope

Search and selection of distribution clients in Korea

Search and selection of distribution clients in Japan

Negotiations and partnership agreements

Category
Wholesale Distribution
Region
Korea, Japan
Format
Project-based
Corporate Gifting — фото 1
Corporate Gifting — фото 2
Corporate Gifting — фото 3
Corporate Gifting — фото 4
Corporate Gifting — фото 5
Corporate Gifting — фото 6
Corporate Gifting — фото 7
Corporate Gifting — фото 8

CORPORATE GIFTING

Development and production of corporate gifts and uniforms for developers, private banking and other B2B clients — from concept to finished product.

Scope

Uniform development for a real estate developer — shirt dresses, suits and coats

Porcelain gift sets with custom decal design

Leather accessories for private banking — cases for ties, watches and accessories

Cashmere throws for a real estate developer

Category
Uniforms, porcelain, leather goods, cashmere
Region
Russia
Format
Project-based
VALENTIN YUDASHKIN — фото 1

VALENTIN YUDASHKIN

Development of a natural shearling collection.

Scope

Concept development for a natural shearling collection

Sourcing and procurement of raw materials — shearling and complementary fabrics

Pattern development and technical documentation

Sample production and final collection manufacturing

Category
Shearling
Region
Russia
Format
Project-based
Lead
Petr Polyakov

EKONIKA

First launch of a men's line for the Ekonika brand.

Scope

Concept development for the menswear line — categories, silhouettes, positioning

Material sourcing and factory selection

Sample development and technical construction of styles

Line launch and market rollout

Category
Footwear, menswear line
Region
Russia
Format
Project-based
Lead
Andrey Zhakevich

Production Management

Leveraging our extensive expertise in luxury clothing and accessory manufacturing, we provide comprehensive services to oversee the entire production lifecycle within the fashion industry.

Acting as an external product and production office, we support brands from the earliest creative stage to the final delivery of finished goods. Our team is equipped to build and refine collections starting from a moodboard, translating creative direction into a structured product range, technical development plan and production strategy.

Our strength lies in strategic sourcing: selecting the right materials, trims, suppliers and manufacturers according to each client's quality standards, target pricing, production volume and sustainability requirements.

Over the years, we have built a trusted international supplier network across China, Italy, Portugal, Turkey and other key production regions.

In China, we work with manufacturers experienced in producing for leading contemporary and premium brands including Toteme, Acne Studios, By Malene Birger, Joseph, Kith, Carhartt WIP, Supreme and others.

Product categories
KnitwearOuterwearDenimAccessoriesJewelleryShoesActivewearEyewearJerseyTailoringBagsPackaging
from 25
Minimum order quantity, units
from 2
Sampling lead time, weeks
from 6
Bulk production, weeks
300+
Factories in the network
GOTS · OEKO-TEX · ISO · GOTS · OEKO-TEX · ISO · GOTS · OEKO-TEX · ISO · GOTS · OEKO-TEX · ISO ·
GOTS · OEKO-TEX · ISO · GOTS · OEKO-TEX · ISO · GOTS · OEKO-TEX · ISO · GOTS · OEKO-TEX · ISO ·
Manufacturing network
China
TotemeBy Malene BirgerJosephKithCarhartt WIPSupremeGanniTiger of SwedenAcne Studios
Italy
FendiZegnaLoro PianaCelineJacquemusNeous
Portugal
TotemeZegnaCeline
Turkey
KhaiteDesigners RemixGanniTiger of Sweden
Japan
Issey MiyakeComme des Garçons
Mongolia
KhaiteCashmereKnitwear
Tunisia
A.P.C.
Selected manufacturers across China, Italy, Portugal, Turkey, Japan, Mongolia and Tunisia — matched to each product category.
Paul & Yakov — управление производством, фото 1
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Paul & Yakov — управление производством, фото 15
Paul & Yakov — управление производством, фото 16

Web development

— Website and e-commerce design

— Custom development

— E-commerce integrations

— Branding

— Custom solutions

SASHAVERSE — веб-разработка, фото 1
SASHAVERSE — веб-разработка, фото 2
SASHAVERSE — веб-разработка, фото 3
Vtoroy Mekhovoy — веб-разработка, фото 1
Vtoroy Mekhovoy — веб-разработка, фото 2
Patisson — веб-разработка, фото 1
Patisson — веб-разработка, фото 2

Partners

Пётр Поляков — партнёр Paul & Yakov

Petr Polyakov is the co-founder of Paul & Yakov and a product & production lead with over 12 years of experience in fashion. He studied literature at Moscow State University and at Christelijke Hogeschool Windesheim in the Netherlands. His background in photography and fashion shoots shaped a strong visual perspective and a deep understanding of brand image. Through Paul & Yakov, he participated in Paris and Milan Fashion Weeks with Tomorrow Ltd showroom. His projects have been featured in Vogue.com, WWD, Wallpaper* and other international fashion publications. Petr specializes in collection development, material and factory sourcing, production management and complex projects from idea to final delivery.

Андрей Жакевич — партнёр Paul & Yakov

Andrey Zhakevich, a Product Development Manager with 13 years of expertise in footwear production, based in Paris. His experience includes roles such as Shoemaker at Stefano Bemer, Teacher of Footwear Production at Gottlieb School, Production Manager at Awake MODE, Head of Accessories at Pangaia, and R&D Director at 12 Storeez. Noteworthy achievements include expanding production from 30 to 3000 pairs per month, crafting biodegradable sneakers for Pangaia, and pioneering innovative materials at 12 Storeez. Additionally, Andrey founded Altropel, focusing on alternative leather from agro-waste.

Илья Беседин — партнёр Paul & Yakov

Ilya Besedin, boasting more than two decades of experience and the successful execution of numerous projects, is a highly sought-after expert in the realms of branding and web design. His distinctive specialization encompasses significant involvement with the fashion industry and collaborations with renowned designers. Beyond his creative prowess, Ilya adeptly collaborates with programmers, steering the development of websites and online stores.

Марк Арцруни — партнёр Paul & Yakov

Mark Artsruni is a seasoned IT professional with over a decade of experience in website development and product ownership. Proficient in front-end design, Mark is known for his meticulous attention to detail and dedication to delivering top-notch user experiences.

FAQ

What is the minimum order quantity?
From 25 units per category.
How long does sampling take?
From 2 weeks, depending on the complexity of the product.
Which regions do you produce in?
China, Italy, Portugal, Turkey, Japan, Mongolia and Tunisia — we match production to the task and budget.
Do you work with new brands or only established ones?
Both — from developing a collection from scratch to scaling existing production.
Can I order samples before starting bulk production?
Yes, sampling is a mandatory step before production starts: we approve the sample first, then move to the bulk run.